I am frequently asked, “Why do I want to get on the Internet, ” and I often answer since you should, and you’re already too late. As I prepared to compose this article I thought it would be appropriate since they are great to reprint the motives. Each reason has been updated by me because the world wide web has changed and continued to evolve.
1 – Helps Your Company Branding
Let people know your name, that you are, where you are and what you’re doing. The information superhighway has no geographical limitation. It’s available 24 hours a day and seven days a week. Potential customers may not know that you even exist if you are not there. Obtaining a domain name(s) is quite important, and it is essential for anyone considering doing business online. Getting your DOT com is very inexpensive, and there are lots of companies offering domain name registration.
2 – Service and Product Information
Educate the public regarding why and how they can benefit from using your products and services, with information. Keep in mind, content is the key. Provide a website visitor a clear definition of should buy your service or product. Fill the need, and they will buy.
3 – Search Directories
If you have a business website and its appearing on Google search with good SEO techniques, you are already available to the world to know about your business. Internet surfers often use search directories to get information by locations, topics or keywords … How can you get listed in the directories to be accessible to the public when you don’t even have a web page? You have a “link” or a listing on another site. Just having an address on the website of someone will not get you found unless the visitor goes to this company’s address and proceeds to navigate the website in search.
4 – Broader Customer Base
Your Internet presence exposes you to greater numbers of customers, whether you want it to be regional, local, nationwide or worldwide. This is the Internet’s value. It gives new markets and opportunities.
5 – Point of Contact
Use your web site as a storefront where prospective customers can enter and find answers. Here you provide numbers names, addresses, and instructions to permit people to get in touch with you. If you have an existing site, make sure, you put all of the information on each page. Folks print web pages that they find interesting or useful.
6 – Valuable Input
Your website can allow feedback. Comments and suggestions are a valuable input to increase your business and customer relations. New web designs offer effortless to set up auto-reply forms and “Thank You for visiting” replies.
7 – Greater Image
Greatly enhance your professional image with your domain name published on your business cards, stationery, and advertising material. Tell people that you mean business. The traditional techniques of advertising are very important, and I have learned the Internet CANNOT be used by itself and be successful.
8 – Flexible Tool
Once your business is online, you can use your website creatively as a marketing tool that is flexible. The only limit is your creativity. You can add and expand your website as you grow in the future to do any task that is additional. New web tools allow you to make site changes and eliminate the expense of having another person do for you. A number of our clients make their changes. Let the fun begin if you want to be creative at 2 o’clock in the morning. If you can make the changes yourself, if not ask your hosting company; consider moving your website. (most hosting companies offer “content manager” type options which allow you to control your content).
9 – Low-cost , Higher Return On Investment
Your web site is advertising. It’s a marketing tool you can use again and again for years. Please examine the cost of your website and the contents with ads on magazines and newspapers yearly, quarterly and monthly. Web sites don’t have to be an expense, and I tell people “increase your web site” as you learn what is happening on the website and the questions you’re becoming. The only other cost is the monthly hosting fee (the monthly fee will vary but be sure to check the hosting company’s reputation and uptime).
10- Social Media
Now a days social media has changed marketing techniques. Without Social media marketing you can not achieve your marketing goals. To run successful Social media campaign you must have professional website.
You see website addresses shown everywhere on all kinds of media today. Many companies have web sites, and web sites are here to remain. In fact, it’s very evident that you not to have a web site even if you just display one page: Name of company, address, telephone and facsimile numbers, E-mail address and a description of your product or service.